Unveiling Our New Digital Identity
In the ever-evolving digital landscape, a company's website serves as its virtual front door, welcoming visitors and potential customers into its world. Just like a physical store, a website needs to be appealing, user-friendly, and reflective of the brand's identity. This is why we are thrilled to announce the launch of our newly designed website—a project that has been a labour of love & innovation.
Why Change?
The decision to redesign a website is never taken lightly. It stems from a combination of factors such as evolving design trends, changing user behaviours, and technological advancements. Our old website had served us well, but we recognised the need to adapt to the modern digital landscape and provide an enhanced user experience for you.
You Said We Did
Before embarking on this journey, we listened to customers & stakeholders within the business and the common themes for the objectives were below.
- Improve User Experience: User-friendliness was at the forefront of our minds. We wanted our customers to easily navigate our website, find the information quickly, and have a seamless experience across devices.
- Reflect Our Brand Identity: A website is an extension of a brand's identity. We wanted our new design to encapsulate our company's values, culture, and vision while maintaining a fresh and modern look.
- Enhance Visual Appeal: First impressions matter. We aim to captivate you with visually appealing graphics, layout, and imagery that resonate with our industry.
- Optimise for Performance: In today's fast-paced world, speed is crucial. Our new website was designed with optimisation in mind to ensure swift loading times and smooth interactions.
What has majorly changed?
Our checkout has had a major refresh to make it more efficient. Everthing will now be on the one-page to limit unnecessary clicks. It is now a seemless
Please feel free to leave any comments below aboutyour thoughts. Also if you do not use the website for ordering please speak to your Thomas Ridley contact and we can set you up and ordering right away.
